Fintech
a term used to merge the words financial technology, it is a new form of
technology that pushes the boundaries with traditional financial methods, helping
to improve financial activity and the delivery of service, such as mobile
banking a prime example of fintech making financial services for the general
public. Fintech allows companies to use technology to make financial products
or services
Fintech
has been a drastic change into the world, by making it easier to make
transactions and access your bank account without ever dealing with the
traditional process through a bank. For example, Barclays bank offer a service called
“contactless cash” which allows you to use your smartphone to withdraw cash
(image below) this is appealing to the consumers because it allows them to
access their money physically (cash form) without having the traditional form
of a debit card.
Banks
are becoming more and more digitally advance, for example, Lloyds bank pride
themselves as the UK’s largest digital bank. They announced their substantional
digital investment, to “ensure capabilities to deliver future success”[1]
the CEO
of the bank spoke out about the transformation and said that it would enable
success in this digital world, due to Fintech becoming the way of banking now
it is forcing customers to change their traditional ways, bringing the banks
with them. With this change Lloyds bank has made banking easier for the
consumers along with reducing the costs as a company although has impacted people’s
careers with them not being needed anymore due to the technology being there to
support the customer.
An
example of Fintech being demonstrated is an account powered by an app called
GoHenry for young children in place to teach them the value of money. The child
receives a ‘bank’ card which works via visa payments and an app which they can
log in to, to see how much money they have earned from doing chores set by
their parents through a parental guidance setting on the app. The parents are
able to set tasks for the children to do resulting in earning money. The app is known as the ‘smart’ approach to
pocket money for children fitting into the smart technology market and again
getting people on board as it is such an easy and manageable way to track how
much your child is spending and getting.
Furthermore,
I personally believe that as fintech can be seen as disrupting the financial
sector through technologies, consumers are adjusting themselves to the new digital
age and wanting things like contactless cards and the ability to control their
own finances through apps, the banking industry have no choice but to join or
be left behind. I feel like this tech is not harming society it is just
allowing us to believe we have more ownership over our own money and the way we
spend it.
[1] Flinders, K. (2018). Lloyds Bank announces three-year digital transformation. Available: https://www.computerweekly.com/news/252435445/Lloyds-Bank-announces-there-year-digital-transformation. Last accessed 1st dec, 2018.
[1] Flinders, K. (2018). Lloyds Bank announces three-year digital transformation. Available: https://www.computerweekly.com/news/252435445/Lloyds-Bank-announces-there-year-digital-transformation. Last accessed 1st dec, 2018.
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